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Professional attributes

  • An exclusive style that blends stylistic intelligence, freehand illustrations, balanced composition, edgy copy, vivid color and humor with traditional graphic design methodology
  • 15+ years of experience in the design field
  • Polished presentation delivery skill that fosters and develops existing and new clients
  • Ability to creatively solve problems using keen instincts and organization relationships
  • User interface design, with an emphasis on desktop and mobile applications
  • Seasoned iconographer, focusing on creativity with a prominent attention to brand
  • Visual Web designer, specializing in high-end image generation
  • Expertise in Adobe Photoshop, Illustrator, Dreamweaver, Microsoft PowerPoint, and many more
  • Rapid prototyping, storyboarding and wireframing
  • Color use knowledge and sensitivity
  • Offset and digital printing experience
  • Advertising layout and copy
  • Creative Thinking
  • Team player
  • Excellent written and oral communication skills
  • Project management experience
  • Mentoring, supervisory, and team-building skills
  • Attention to details


Western Digital
Senior UI Visual Designer
December 2008 – Present
Responsible for the overall user interface visual design of the company’s software projects

  • Bring creative elements into functional processes
  • Create high-level interface concepts and wireframes
  • Design specific UI screens
  • Responsible for the company's overall user interface visual design consistency
  • Conceptualize ideal user task flows based on product requirements
  • Improve existing UI navigation by creatively presenting functional alternatives
  • Assist with the creation of lightweight functional specifications as needed
  • Work in a technical environment with desktop and Web technologies
  • Design UI imagery and screens for mobile devices, for both the iPhone and Android platforms
  • Work closely with software developers and product management

DVDPlay, Inc.
Creative Director
February 2003 –November 2008

  • Monitored overall daily creative quality and integrity
  • Mentored and lead assigned creative staff
  • Reviewed and critiqued all projects to maintain consistent creative distinction
  • Was responsible for the overall look and feel of the company product and collateral
  • Oversaw brand strategy and maintenance
  • Initiated, designed, produced and led numerous multi-media projects
  • Was responsible for offset and digital print production, web and UI design
  • Directed many high-level investor and executive presentations
  • Incorporated everyday design tools such as Adobe Photoshop and Illustrator, Flash and Dreamweaver

OpenGrid, Inc.
Senior Designer
January 2000 - May 2002

  • Creative design and execution for both online and offline communication vehicles, including e-mail, print advertising, banners & slates, jump/splash pages, collateral, media kits and promotional materials
  • Led the visual design of a number of mobile applications
  • Conceptualized and developed email campaigns and printed collateral design projects
  • Developed and implemented images, Flash animations, interactive demonstrations, PowerPoint presentations, and web pages
  • Played a lead role in updating and improving corporate and client web sites to drive marketing initiatives and solution sales
  • Consulted with design resources and technical staff on projects relative to technical specifications and deadlines

Web Design Lead
April 1999 - January 2000

  • Acted as design lead for the San Jose MSN division
  • Created and produced graphic web kits for local merchants
  • Helped local merchants to plan and manage their online advertising material
  • Consulted clients on ways to enhance their brand by emphasizing differentiating qualities
  • Created specialized web banners, tiles, and pages
  • Developed skills in rapid prototyping and on-the-fly sketching
  • Adobe Photoshop, Adobe Illustrator, Adobe ImageReady and Macromedia Dreamweaver for my on-line graphic projects


Amgen Inc.
Sr. Presentation Designer
June 2002 - November 2002

  • Designed, planned, created, and managed complex design presentations for sales and marketing
  • Overcame many presentation challenges for executives
  • Simplified, cleaned, organized, edited and managing complex PowerPoint presentations
  • Helped the company launch a number of new drugs by designing fresh presentations templates

VERITAS Software, Inc.
High-End Presentation Designer
January 2002 - May 2002

  • High-end illustrations for executive presentations
  • Converted highly technical diagrams into clean and respectable sales and marketing presentations
  • Worked closely with the product marketing team in developing sales presentation for various field teams
  • Took a significant part in preparation for Vision, the company's main annual conference event

Other Consulting Clients

  • Sony Pictures
  • Safeway
  • Blackhawk
  • Kroger
  • Albertsons
  • Blockbuster Video
  • Jasper Design Automation
  • MakesBridge Technology
  • Tova Day Spa, Fairmont Hotel, San Jose
  • BlueStar PR
  • Javelin Design Automation
  • Israel Center, San Francisco


BFA Graphic Design with a minor in Sociology
California State University, Fresno

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